e: letsgetcreative@freshfoxdesign.com

P: (361) 571-6647

welcome to jaxnation

Recruitment | Retention | Donor Relations

Lifestyle Branding

  • graphic design

  • Creative Direction

  • lifestyle photography

  • brand development

  • enrollment marketing

  • digital and media campaigns

  • reputation building

  • External relations

  • advancement communications

Spotlight

THE CENTER AT UHV

Developing a New York City “Grand Central Station” experience on the campus of the University of Houston-Victoria | Victoria, Texas

MAIN ENTERANCE | LEFT

 

MAIN ENTERANCE | right

 

courtyard ENTERANCE | left

 

courtyard ENTERANCE | right

 

center lobby elevators | right

 
 

Reputation Building | External Relations Campaign

The University of Houston-Victoria Athletics Department sought a marketing campaign that would deeply resonate with potential donors. I devised a marketing strategy that expressed to the target audience that UHV collegiate sports teams were part of their extended families and highlighted the crucial role that potential donors play in this community. By emphasizing their role, we made potential donors feel more involved and integral to the success of the student-athletes, coaching staff, and fellow donors.